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Brandtech appoints Angela Tangas as CSO and global CEO of Oliver
Angela Tangas appointed new Global Oliver CEO and Brandtech Chief Strategy Officer
Former Dentsu UK & Ireland Group CEO Tangas takes the global helm at Oliver as Simon Martin steps up to Chair role New York, 09.00… Read More
BCG and Pencil Join Forces to Scale AI Adoption in Marketing
Partnership Accelerates Data-Driven Content Creation and Marketing Transformation for the World’s Largest Brands BOSTON, May 20, 2025—Boston Consulting Group (BCG) and Pencil, the leading GenAI-powered… Read More
As Gen AI explodes, Brandtech launches carbon calculator to measure its impact
Brandtech releases white paper with Scope3 that aims to measure Gen AI environmental impact and a carbon calculator to help marketers understand their… Read More
2025 is the year AI will upend advertising
Your most important customer may be AI
Brandtech founder David Jones honored as Entrepreneur of the Year for Gen AI leadership
How I created the next great toothpaste brand in about six minutes
Brandtech and Adobe announce partnership with broader integrations to revolutionize Gen AI for global brands
Brandtech’s Gen AI marketing platform Pencil Pro unveils Adobe Firefly Services integrations, which give immediate, seamless access to Adobe creative tools and Gen… Read More